Move to Punggol Posters and Collaterals
Singapore Institute of Technology (SIT)
To announce SIT Campus’ relocation, a series of posters was created featuring vibrant, cheerful illustrations of SIT staff and students throughout the moving journey. Each poster was released according to key relocation stages: announcement, packing, and settling in. The final poster features a photo of the new campus, integrated within illustrations of the SIT community. To complement the poster series, additional collaterals were developed, including factsheets and EDMs, to provide more detailed information about the relocation.
Concept & Visual Direction, Sketch, Design & Layout
Developed the visual direction based on client’s content and objectives. Created sketches, mood boards, and collaborated with illustrators to digitise final poster artwork. Extended the established design direction to factsheets and EDM layouts. Acted as the main point of contact for client communication and worked closely with supervisors.
