SIT Inaugural Charity Golf Logo
Singapore Institute of Technology (SIT)
In support of Singapore Institute of Technology (SIT) University’s Inaugural Charity Golf Event, a timeless and versatile logo was created to support the event across future editions. The logo draws inspiration from the shape of a golf ball and its pin, while the reaching and giving hand silhouette symbolises the event’s charitable purpose. The primary colour palette uses red and black, aligned with SIT’s main logo colours. A reversed white version of the logo was also created for flexible application across different backgrounds and use cases.
Role: Conceptualization, Sketch & Design
Conceptualised and sketched the logo direction and visual idea. Developed the final logo design aligned with SIT brand colours. Acted as the main point of contact for client communication and worked closely with supervisors. Progressed design concepts through review cycles with the supervisors and creative director.
