CPFB Annual Report 2023
Central Provident Fund Board (CPFB)
Central Provident Fund (CPF) is Singapore’s mandatory social security savings scheme, supporting citizens’ retirement, housing, and healthcare needs through employer and employee contributions. This 2023 annual report highlights CPF’s key achievements, programmes, statistics, and leadership. All these informations are laid out with intuitive infographics and structured points to ensure a clear and digestible report for a broad audience. The cover illustrates a family alongside “money savings” motifs, symbolising lifelong financial security and enabling Singaporeans to retire with confidence. An EDM was also created to announce the published report.
Role: Concept & Visual Direction, Design & Layout
Led the overall concept and visual direction of the publication, including the cover and inside pages layouts. Transformed client's complex information into structured and systematic infographic designs. Acted as the main point of contact for client communication throughout the project and closely worked with supervisors. Progressed design concepts through review cycles with the supervisors and creative director.
