SusTex Explainer Videos

Nanyang Technological University (NTU) Singapore, RGE

Advertisement & Social Media Design
Art Direction • Storyboarding • Motion Graphics
2025,
Project under Oxygen Studio Designs Pte Ltd

These videos were created for the RGE-NTU Sustainable Textile Research Centre (RGE-NTU SusTex) as part of an exhibition that showcases their innovations in textile recycling. The visual concept adopts a clean, modern illustration style with a friendly visual approach, balancing professionalism with approachability. The design is kept simple, making complex scientific topic easier to digest for a broad audience while ensuring the information remains clear, engaging, and accessible.

Role: Concept & Visual Direction, Storyboarding, Animation

Conceptualized visual direction across the video series. Collaborated closely with the supervisors and copyeditor to refine the script to fit the intended duration. Translated the script into an engaging storyboard and oversaw the illustrator in digitizing the sketches. Animated the videos and conducted final quality checks on the final artwork.

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